Safety Pacs

 

Inspired by the hazards and injuries caused by the "Tide Pod Challenge" occurring at the start of 2018, I began a brief personal project dedicated to figuring out how to change the candy-like form language of current laundry detergent pods into a a new product that was still looked appealing to a buyer, but did not look as though it was intended to be eaten.

Ideation

I started with rough, early-stage thumbnail sketches to explore a variety of forms of the pack itself.

 
Detergent_Packs_Thumbnails_1.jpg
 
 

Refinement

After reviewing my concepts, I created more refined sketches in order to further develop the design, considering how elements such as silhouette, value graphics, and color would affect how a user might perceive this project.

 
 
Detergent_Pod_1.jpg
Detergent_Pod_2.jpg
Detergent_Pod_3.jpg
Detergent_Pod_4.jpg

to be continued...

This project is still in development. If you would like to give thoughts or feedback on design directions, please contact me at:

mikegradydesign@gmail.com

© 2018 Michael Grady | All rights reserved