Design a lamp for a college student demographic. The design needs to be feasible for a short production run, have a competitive price, and have a profit margin of at least one-hundred percent. These lamps will displayed and sold publicly.
To get an overall understanding of consumer and designer trends, a trend board was created to help summarize information gathered from market research.
These two-dimensional sketches were used to explore various design aspects such as form, function, and materials.
After deciding on a final form, three-dimensional sketch models were created to assess the design's size, feasibility, materials, and light diffusion.
The final design features a concrete base that is juxtaposed with a shade made from papyrus and rice paper. The shade is supported by a wire mesh that helps add visual complexity when the lamp is lit.
The target demographic usually do not have much discretionary income. As such, the final retail price must be kept to a minimum. Furthermore, keeping prices too low might also hurt marketability, as informal transactions are usually in cash. To make transactions easier for the buyer, the final price must be at $20 per unit.
The lamp features a reversible shade that can be flipped based on users' needs. The overall purpose of the lamp is to provide strong diffused light. In order to achieve this, the shade is vertically-oriented, directing light upwards, causing light to refract off of the environment.
© 2017 Michael Grady